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The launch of the four major broadcast TV networks including top four largest series produced on Facebook by last month to launch a new tracking tool, measuring chatter of talking.
ABC "miracle proxy shield", leading to the field of the new TV series in the first 10 months between launch, fall 1.13 million "interaction," defined as comments, articles, and the total number of Facebook "like" show, during the 48 hours began a series of the opening date. Facebook users with 717690 talk about opening the plot, opened on September 24, an impressive 12.1 million viewers.
Fox's "sleepy hollow" is a close second with more than 932000 more than 582000 users interaction. Series has been the new focus of the most successful launch, on Thursday ordered the second season.
Although CBS comedy "crazy" (254310/211552) and NBC's "blacklist" (216678/168940) to complete the third and fourth, respectively have a steep declines, the social chatter "hollow", which attracted more than three times the interaction of "crazy". "Crazy" and "blacklist" has been the biggest series premiere CBS and NBC this autumn, respectively.
Refer to: Facebook is television personalities in sharing network, but it really mean?
Instead, the series products have been in a new television ratings worst see lack of influence to exert their social footprint. Dismal performance, including CBS "we are men," ABC "lucky 7" and fox's "father" to see the activity on the Facebook at least. Even a new pair of high quality cable series, HBO's "had" and "Showtime's" the sex of the master, "draw strong social traction despite much less of American families. (provide a more complete list below).
Although it may seem to be obvious, the social activity levels and television ratings, keen to spread the word about their new series programmers do not always see a 1:1 relationship between both. Some popular series is not necessarily attract large under the society, some programs have the following society disproportionately more than than their audience, it can be a population skewed or genre appeals.
Social networking platforms such as Facebook and Twitter is becoming more and more radical tracking TV related activities in their bid in its platform to build their own marketing dollars and partnership network and workshop, such as first, its unique contract with ABC series "dancing with the stars" earlier this week, according to reports, Facebook began shows a Shared with varieties of data broadcast network to send data report.
Last month, Facebook launched a new measuring tool: the public feed API, capture the conversation on Facebook celebrities, brand and user configuration file rather than private, and key insights API feed occurs in all Facebook profile gather to talk, to a topic through status updates, comments and liking.
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